Tiquismiquis Club brought rhythm and scale to Odda's 700-page issue

Tiquismiquis Club founders Roberto Espartero and Juan Martín shared their experiences and coordination efforts during the design process of the 29th issue of Odda magazine. This issue of the magazine was prepared with exactly 700 pages, and maintaining a balance of rhythm and scale in such a voluminous publication posed a major challenge. Espartero and Martín stated that they aimed to provide readers with a fluid experience by carefully addressing elements such as typography, visual hierarchy, and page layout.

Tiquismiquis Club is known as a design studio that has previously signed many experimental publication projects. For this special issue of Odda, the team worked meticulously to ensure that each page provided a natural transition to the next. In particular, the harmony of visual elements with texts and the use of white space between pages were among the key factors that determined the overall atmosphere of the magazine.

Roberto Espartero expressed that the most challenging part of the process was creating a consistent visual language in a 700-page publication. He emphasized that each section needed to have its own internal coherence, but at the same time, a common design language had to be maintained so that the entire issue was perceived as a whole. Juan Martín added that in such a large project, intra-team communication and division of labor were of critical importance.

The 29th issue of Odda magazine is considered an example that pushes the boundaries of experimental design in the publishing world. This work by Tiquismiquis Club serves as an inspiring resource, especially in terms of typography and page layout. The magazine aims to offer readers a rich experience with both its visual and textual content.

In conclusion, the understanding of rhythm and scale that Tiquismiquis Club brought to Odda's 700-page issue stands out as the product of an innovative approach in publication design. The experiences of Espartero and Martín show that overcoming the challenges encountered in large-scale publication projects requires disciplined work and creative solutions.