Key Points
- Ferrari Luce was sold for 161 million TL
- This sale is the highest price for a car sold at an auction
- Luce is Ferrari's first electric car
By the Numbers
Ferrari's first electric car, Luce, was sold for 161 million TL. This sale set a record for the highest price of a car sold at an auction. Luce had been criticized for deviating from Ferrari's traditional design. However, Ferrari's design president stated that such criticism is part of innovation.
Luce is part of Ferrari's entry into the electric car market, where the company competes with Tesla and Chinese manufacturers. The sale of Luce will strengthen Ferrari's position in this market.
Ferrari did not provide information on the sales target for Luce. However, the company stated that it received high demand from China for this year's sales target.
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Frequently Asked Questions
- How much was Ferrari Luce sold for?
- 161 million TL
- Is Luce Ferrari's first electric car?
- Yes
- Is the sale of Luce important for Ferrari's sales target?
- Yes, Ferrari received high demand from China for this year's sales target
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- National Daily·