要点
- Switzerland's largest snack manufacturer Zweifel is breaking sales records consecutively.
- The football World Cup has largely increased the demand for chips and snacks.
- The company operates its production lines in three shifts to meet the increasing demand.
- The amount of potatoes processed by Zweifel increased by 100 tons this year.
数字で見る
Zweifel, Switzerland's largest snack manufacturer, is breaking revenue records consecutively. The demand surge created by the upcoming football World Cup plays a significant role in the company's success.
Fans who want to experience the World Cup excitement by watching it at home or in social environments significantly increase snack consumption. Zweifel, wanting to take advantage of this demand surge, increased its production capacity by operating in three shifts (Dreischichtenbetrieb).
The company plans to increase the amount of potatoes processed this year by exactly 100 tons compared to the previous year. This situation clearly reveals the direct economic impact of sports organizations on the food sector and the shift in consumer habits.
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よくある質問
- Why are Zweifel's sales increasing?
- Because the upcoming football World Cup significantly increased the fans' demand for snacks and chips, the company's sales reached record levels.
- How does the company keep up with the increasing production demand?
- Zweifel operates by switching to a three-shift (Dreischichtenbetrieb) system in its factories to meet the demand and accelerate production.
- How much did potato usage increase due to the World Cup?
- The amount of potatoes processed by the company this year is exactly 100 tons more compared to last year.